Poppy Ajudha Reveals Stirring New Single "Black Joy. Black Peace. Black Justice."

Poppy Ajudha Reveals Stirring New Single "Black Joy. Black Peace. Black Justice."

September 07, 2020

Poppy Ajudha has had a remarkable 2020. She hit the ground running with Mahalia collaboration "Low Ride" and quickly followed it up with a string of acclaimed singles. Then, just last month, she was invited to be the keynote speaker at the Femme Z / March On Gender Equity Summit online event, proving herself to be a formidable force for change.

Today she presents her new single, "Black Joy. Black Peace. Black Justice.", one of the first pieces of new material she wrote since lockdown began. As the title suggests, the profoundly soulful new song was written during the wave of protests that arose in response to the murder of George Floyd.

Speaking on the track, Poppy explained, "'Black Joy. Black Peace. Black Justice.' is a song dedicated to the movement for racial equality. I hadn't written much during lockdown, but when the protests began, they brought a wave of emotion and I wrote it in those weeks that we took to the streets of London. I guess I was trying to make sense of all the chaos, and create something positive for the community, a protest song that was honest and brooding.

"It was really important to me to keep the message clear, and to not just comment but use the song to contribute to aims of the movement. So I have donated all profits from the song or live session to Black Minds Matter, an organisation that seeks to promote positive mental health within the black community. I hope this song is part of something bigger, that grows and rises into a beautiful world for generations to come."

All proceeds of the single will go to the Black Minds Matter UK charity.

Words: James Keith
Photography: Harry McCulloch