Jorja Smith Channels The Power Of Protest On New Single "By Any Means"

Jorja Smith Channels The Power Of Protest On New Single "By Any Means"


July 30, 2020

Star-girl Jorja Smith has shared her new track, "By Any Means". The song will serve as the lead single on the forthcoming Reprise project, a collaborative Roc Nation album inspired by the Black Lives Matter protests.

In a statement released alongside the track, Smith said: "The inspiration behind 'By Any Means' really came from going to the Black Lives Matter protest and leaving thinking, what can I do to keep this conversation going? It's not just a post on social media; it's life."

Capturing your attention from the moment you press play, "By Any Means" centres around a smoky soul instrumental with a hint of surrealism at the edge. Unleashing the full power of her vocals, she reflects on the struggles that she encounters as a Black woman as well as the empowerment that comes with activism. The raw emotion in Jorja's vocals puts her pain there for all to hear, but there's also an air of defiance as she discusses the need for change.

Proceeds from the Reprise project will be donated to funding organisations that support victims of police brutality, hate crimes, and other violations of civil rights including The Gathering For Justice, NACDL Foundation For Criminal Justice, Equal Justice Initiative Mission, and Cop Accountability Project.

Updated on August 13: the official video has now been released.




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