Afro B is having a busy 2017. Having released his EP Afrowave earlier this year, as well as amassing over one million views on the video for Yxng Bane-assisted "Juice & Power", he's now back again with new single, "Pull Up".

Directed by Tim and Barry, the people who brought you Skepta's "That's Not Me", the video incorporates trippy, kaleidoscopic visuals as Afro B laces the beat with clever lyrics and, of course, a catchy hook. Check out the video below.