IN PARTNERSHIP WITH ADIDAS PURPOSE

FROM CUSTOM QUILTS TO THE ICONIC COLLABS WITH ADIDAS CORNERSTONE COMMUNITY STORES, JOIN US AS WE CELEBRATE THE POWER OF PRODUCT—TO ELEVATE OUR STORIES, MEMORIALIZE OUR LIVES EXPERIENCES, AND LIGHT UP FIELDS OF PLAY.

🌟 VIEW & DOWNLOAD THE COMMUNITY ARCHIVES ZINE HERE 🌟

In 2025, as part of the Honoring Black Excellence platform, adidas proudly honored and collaborated with the Quilters of Gee’s Bend. Celebrating our shared and connected threads, custom quilts were created for each partner HBCU, woven into on-field looks at the HBCU Legacy Bowl, and reimagined as a limited-edition Samba Gazelle release.

EXPLORE THE FULL DIGITAL COMMUNITY ARCHIVES ZINE ACROSS TRENCH.

This article has been produced in collaboration with adidas Purpose, Pitch Blend and TRENCH.